Archive | October 2013
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This year ‘Hellmann’s Mayonnaise’ celebrated it’s centennial birthday with a big media campaign from it’s owners Unilever that included TV, print, digital, Facebook, You Tube and a mobile app. This targeted a wide range of consumers from mum’s to dad’s, 18-34s, students and kids showing the depth and breadth of a great advertising campaign. Digital media and mobile is a […]